For the longest of time, Teddi Mellencamp's designation as an "accountability coach" on The Real Housewives of Beverly Hills was an enigmatic introduction. 

Mellencamp also ran a business: All In. Here's all you need to know about the weight loss and fitness program. 

All In is a business built around the principle of holding people accountable for the health goals that they've set for themselves.

So, accountability coaches are meant to help their clients stick to the diet and workout regimen set by Mellencamp's company. However, there is one major issue. 

None of the accountability coaches possess "any fitness, medical or health certifications."

Let's start from the top. 

In an article Mellencamp wrote for Women's Health Magazine, she shared how she was inspired to start All In as a business after she'd had her Instagram following keep her accountable for her weight loss goals. 

She had undergone a significant weight loss herself. If it worked for her, it should work for everyone, right?

In her words,

I want to give every woman that system of commitment and 24/7 accountability that will help them be successful with their health goals.

The accountability coaches were meant to do just that — keep the clients committed and cheer them on, for a price tag of $599 for the first two weeks of the program. 

All You Need to Know about All In

So, whoever wants to join in on the program can simply log on to their website and start. 

The first step here is the two-week detoxification called Jumpstart.

Before and after weight loss pictures from the All In plan

Before and after from the All In plan (Source: Instagram)

For an asking price of $599 you get a "personal, one-on-one accountability coach" who would then be "cheering you on, checking in and changing your lifestyle along the way."

The second step is a monthly program that costs $399 but apparently has most of the same benefits but with added reinforcement to "balance and overall personal wellness." One can continue this subscription-based plan indefinitely. 

Once you've made it through six weeks of the second stage, and if your accountability coaches greenlight it, you could then move to the third stage. 

Here the asking price would be $165 every month, and it would be "empowering you to hold yourself accountable with meals while you maintain the flexibility and freedom you’ve earned."

Basically, your accountability coaches would be a bit laxer. 

With all that being said, Mellencamp proudly announced on her website that none of these accountability coaches have had any form of standardized training and/or accreditation. 

The only way to become an accountability coach was if one completed the aforementioned program and Mellencamp hand-picked them to come to be a part of the company. 

Criticism of Teddi Mellencamp's Weight Loss Program

As of late, there has been chatter going around the internet criticizing Mellencamp for her crude and unforgiving ways. 

A headline on Thought Catalog read: For $600, Teddi Mellencamp Will Teach You How To Starve Yourself. 

The article also outlined the experience of a former All In client who was supposedly restricted to 450 to 500 calories a day vegetarian meal plan and made to do an hour of cardio seven days a week. 

Not just that, they had to text Mellencamp or one of her staff photos of their food, weight, and body. The client supposedly lost 16 pounds in 2 weeks but described the experience as severely unhealthy.